SEO | LapTop Rebel

Top 10 Best Practices for SEO Success

by Shaunna Leclair | Apr 20, 2021 | Affiliate Marketing, Blogging, Coaching, Keyword, Online Opportunities

You can do plenty of things to get higher search engine rankings, from page optimization on your website to keyword research, building backlinks, and more. Even though the search engine algorithms that determine rankings change often, there are still tried and true SEO methods proven to help you rise higher in the rankings throughout these changes. Here are the Top 10 best practices for SEO success:

1. Ensure that your website is secure.

Most people today are concerned with the privacy and security of the websites that they visit. Consequently, this is also a crucial ranking factor in search engines. A secure website will consistently rank higher than one that isn’t secure.

Talk with your web host or web manager about the type of security that is most appropriate for your website. A security certificate will ensure that your content is delivered by SSL (secure socket layer). With SSL, your website will start with an “https://” instead of “http://,” and the little lock icon will show up next to the web address in many browsers.

2. Add your primary keyword early into the content.

Including your keyword early on lets the search engines know what your content is about.

Additionally, sprinkle the main keyword throughout the rest of your content too. This will tell the search engines that this term is essential, which will help you rank well for this term.

3. Use unique titles, descriptions, and content.

This lets the search engines know that your content is original material and can add further knowledge to the other information that can already be found on the internet about your topic.

4. Optimize your title tag for SEO.

Always include your main keyword in the title tag for your website, and if possible, put it at the start of the title. This will give priority to your keyword.

5. Ensure that your website loads quickly.

It would be best if you made your website load as quickly as possible. Especially with the advent of smartphones, loading time is an essential ranking factor in search engines.

Compress the size of images, remove any unneeded code, and consider using a content delivery network (CDN). If you use a CDN, your website will serve images and other media from servers that are close to your audience, thus cutting down on the loading time. Many web hosts now use CDNs to deliver content for their clients’ websites.

Talk with your web host or your web manager about this priority. If you have a WordPress site, many plugins help you speed up the loading time for your website.

6. Optimize any images.

You can do this by giving the filenames descriptive names. Using image alt text is also recommended so that the search engines can understand what images are present on your website. Properly optimized images can boost your website rank.

7. Use internal linking.

The key here is to link to your main pages. So, any smaller pages can link to a larger, authoritative piece. This will help to increase the rank of the more important page.

Try to use the main keyword, or a variation of it, in your internal links to ensure that the search engines know what the page is about.

8.Create amazing content.

Write high-quality content that answers questions that your readers might have about your topic. If you can answer a question in less than 1,000 words, that is fine. However, it’s worth noting that it’s essential to be thorough with any answer, so you may want to write considerably more than this amount. Many of the highest-ranking pages include longer, authoritative content.

9.Build backlinks to your website.

Despite what you may have read online that backlinks are no longer necessary, please note that backlinks, when done correctly, are still vital. They show the search engines that your content is valuable enough for other web admins to link to. When you first start your website, you may want to go slow when building backlinks.

After a few months, you’ll be able to ramp up your efforts. With this strategy, you want to obtain links from other important websites in this field. Links from low-quality websites that accept advertising from anyone to any website are likely to hurt your search engine rankings.

10. Look at the user experience.

If you find that visitors are struggling to navigate your website or have a high bounce rate, when people leave your website after just a short time, take a close look at your user experience. Perhaps your visitors aren’t finding the answers they’re looking for, or maybe your website is broken somehow. See what you can do to improve the overall experience of your visitors.

Following these Top 10 SEO best practices will enable you to achieve higher rankings in the search engines. The higher you rank, the more traffic you should be able to achieve, and ultimately the more sales you will make.

You, Me, and Affiliate Marketing A Review of Wealthy Affiliate

by Shaunna Leclair | Apr 19, 2021 | Affiliate Marketing, Blogging, Keyword, Online Opportunities

A Review of Wealthy Affiliate

In my search for making money online, or through blogging. I ran into a few walls. I was a beginner, and I couldn’t find anything that fell into the ‘how to learn affiliate marketing for beginners’ category… until I found Wealthy Affiliate.

What Makes Wealthy Affiliate Different?

Kyle and Carson are the Founders of WA. I have found them to be the ‘open book’ type guys. They’re upfront and honest.

You can remain a Starter Member for as long as you want, but you will lose one or two features after the first 7 days. (Chat, and community forum participation, etc.).

You can still access the Free Training, which packs tons of information in that you will need to be successful, and you get 1 free Website.

To Go Premium or Not?

You decide. With Premium, you have access to 10 Websites (Free)! All in! I’ve paid upwards of $500 elsewhere for the same features… True Story! (And yep, I’m a tad choked about it)!

Added Training

It never stops at WA!! There’s Training for just about everything Web-related!! From how to Build a Website, E-Commerce, Social Media, maximize your site, and beyond!!

Wealthy Affiliate will show you how, where, and what you need. You just have to bring your willingness to learn!

You will not:

1. Make huge money overnight

You will:

1. Need to want to learn

2. Need to Invest your time

The WA Promise? To give you the Training, tools, and support needed to become an Online Presence.

journey

Other Affiliate Sites

In my reviews here, I will not mention the ‘other’ names or websites. I will tell you the tactics I saw, the small print, and what I didn’t like, but not their names and sites. You may be asking why.

The answer… that’s just not who I am. It’s not my style. You will find negative reviews on every Affiliate or Online Marketing promotion you can find. Remember, they are trying to promote their own training program, just as Wealthy Affiliate does as well.

Site 1

Here’s training that ‘claims’ to be worth OVER $10,000.00, but you can get in for $97.00 today, and today only! But Wait, don’t go… We are offering this to only a few people today for $27.00!! Congratulations!!

I download the free w book of Top 12 Niches for 2019… these are, have been, and will be the Top Niches forever! Nothing new here.

What the heck, I’ll save you the download time (no particular order):

1. Health

2. Fitness

3. Self-help

4. Illness and Cure

5. Enhancement Products (generally a dangerous category)

6. Internet Marketing

7. Grow a Business

8. Adult Content or Dating Sites

9. Money

10. Protection of Assets

11. Make Money

12. Investing

13. Cryptocurrency….. (That’s a bonus one for you).

It’s no Secret that many of these are on the top, and will stay there. OK, so there you have it… let’s go back to the ‘offer’.

If you act on the $27 offer you get in. Otherwise, it’s $97. Sounds good so far. Then, as you read the excited reviews, and success, you find that people are PAYING $5000.00 a month (investment on potential Profit)!!

So I ask, what if it doesn’t work? What if I pay my Investment money of $X thousand, and no return?

And what are they paying for? You have to join to find out. That means, pay, proceed, and maybe earn.

Site 2

Open an Online Store. This has potential. The problem? Very little support and training provided in your monthly fee. You have to pay extra for that.

The product can take forever to be shipped, and often runs out quickly.

While they can be successful, you do need to know how before committing to it.

How do I know this? I had 2 Online Stores. Both were hot niches, I had traffic, I was making sales… then it happened. No product delivered. I was forced to refund the money and lost money in this venture. I did gain a learning experience!!

Site 3

Pay $X and receive $5000 in your first month!! There’s no explanation of how you make the income, just invest your money, and you will make HUGE returns. You have to pay the amount they ask for before finding out how to make the return. I ‘fell’ for it, and scheduled a call. The mere ‘investment’? $12K… yep $12,000 for them to teach me how to do Online Marketing. You can potentially make your ‘investment’ back in 3 to 6 months, was the closing argument.

These are generally Ponzi style or Pyramid. The only people making money are at the top.

Site 4

I really want to tell you who these guys are, but darn it! It would ruin my ‘personal rules’ for this post!

This site is full of negative reviews about other programs, especially Wealthy Affiliate. The hook? He was a member!! That’s his pitch!

I watched his video, and I will quote some of his drivel:

“My clients have to pay me month after month, or I will sell their leads to a competitor”.

“My clients cannot fire me, because if they do, I will sell their information.”

“Create false locations for clients.”

“After everything is set, I can ignore the client, and move to a new client.”

There is no information on what his training costs. You have to schedule a recruiting call to even get in the door. That sends up red flags for me now.

I am now done my RANT…back to my original thoughts on:

LapTop Rebel

Wealthy Affiliate

I signed up to the free training with little hope, but I had the time, so I figured… why not? What’s the absolute worst that can happen? I waste my time… again!

Amazed! Oh my, yes indeed! And we’re not talking 10 minute sound bites… it’s full of training! More than enough to get started!!

I had a better understanding of SEO (Search Engine Optimization), Keywords, and Google Ranking than I ever had hoped I could get!

I was SOLD. I paid for a ‘Special Month’ offer of $19 to access everything the platform offered, and I will be honest… MIND BLOWN!!

Here’s what the Banner ad doesn’t tell you:

The Community & Coaching

From younger to older, we are a community. The help that we give, and receive, throughout, is nothing short of phenomenal! You have a question, there will be an answer!!

You will have me as your coach, as well as everyone else on the platform! And this includes Kyle, Carson, and Jay!! That’s over, at last count…100,000+ Coaches! I’m not kidding… we help each other out on a daily basis!

Weekly Webinars

Every Friday Night at 6 PM Mountain Standard Time, there is a Live Event known as WAbinars. These are recorded, and in the ‘Library of Knowledge’ (That’s my personal term for it). This is where Jay, our Live Trainer, teaches us the ways of the internet, Google, Bing, online marketing, and building websites… plus so much more!!

And So Much More (But No Free Steak Knives)!

There is so much more! I feel as if I’m doing a disservice, to you dear reader, in that I cannot make a full list. (That is NOT meant as ‘Click-Bait’… it’s just the truth of it).

Time Investment

Earlier I mentioned a Time Investment. This is a flexible idea. Some people spend 3-4 hours a week on WA, for others, it’s a full-time gig.

In my case, I am self-employed, and when I’m not working on clients, I’m usually in Wealthy Affiliate creating, researching, building, and working.

Making Money with WA

Your next question is pretty obvious now. Am I making money? I joined WA in July 2018, so 9 months ago by this post date. The answer to your question… NO, I’m not. (Keep Reading)…

This was a personal choice on my end. I wanted to learn as much as I could BEFORE I started to promote niche products, Affiliate Marketing, and I have been working tirelessly on a project on my original niche site.

That was my choice to not dive into the money aspect and earnings. People are making part-time/ extra income, full-time income, and beyond.

I could go into great detail on who has made what within the Community here, but seriously, until you try it, see it, and meet these people, why would you believe something you read here?

That would be me being ‘that person’ in the mentioned Site Scenarios that I listed. I would be promising you the Sun, Moon, and Stars, just because I can type it… or video it.

Thank You for your time in reading this! Feel free to ask questions, in the comments section below, or check out the WA Free Training and decide from there!

Shaunna

Content Marketing Blueprint

by Shaunna Leclair | Oct 28, 2020 | Affiliate Marketing, Blogging, Keyword, Online Opportunities

What is Content Marketing, and why do I need to know about it?

Content Marketing gives your site value and authority within your respective niche. Without it, you have a great website with not a lot of traffic.

With a Content Marketing Blueprint, you will get an idea of where to start your Online Entrepreneurship!

What’s more, you need to know where content marketing is heading in the near future and how you can ensure that the work you put in now keeps paying dividends long into the future.

Content marketing doesn’t only ensure greater loyalty and gives you a big
audience to sell to, though: it also gives you more impact and authority.

Content is what will help your new visitor to discover your site.
They will search for a specific topic, and your site will come up in the search results, or perhaps they will see a post from you on Facebook that a friend has liked. Either way, they’ll then click on the link and read your site, but this alone isn’t going to be enough to turn them into a real fan.

The Logistics and Numbers

The next question is what you need to do on a day-to-day basis to grow your site and build that trust. How often do you need to post? Which types of content should you provide? How long is an ideal blog post?

The most popular type of content marketing, by far, is written. In other words, content marketing here involves writing regular blog posts and articles and then posting them on a blog or website. This provides a base where your viewers can come to enjoy your content, and it will allow you to benefit from the SEO that comes from regularly adding content to your website. It also means you can then share your posts on social media to build a following that way and direct even more traffic to your site.

But written content is just one form of content marketing. Other options
include:
Video
Live video
Podcast
Images
Quizzes/Tests/games
Music
Each different kind of content has its advantages and disadvantages, and
depending on your audience and your goals, you will take a different approach to regularity, length, etc.

Frequency

The very minimum you should be posting then is once a week. If you do
This, you should also post on a consistent day and make sure that you are always on time.

But while you can get by on one post a week, this is very much not the best strategy. What is far preferable is that you aim to produce multiple blog posts in a single day. Failing that, you should aim for at least one blog post a day.

Length

In terms of length, most SEOs and marketing experts now recommend
aiming for longer-form content. Anything that’s 1,500 words and over
will be able to provide much greater depth and much more insight
compared with something that is just 500 words.

As such, these longer posts tend to be better at creating trust and authority, and they also tend to be shared more. They additionally have a greater chance of ending up in Google’s curated ‘news’ section – which is fantastic for increased visibility and more visitors.

The only problem is that writing one or more posts a day at 1,500 words
becomes an impossible task for most brands and most bloggers even. Thus a better strategy might be to aim for shorter content – perhaps 500-700 words – for most posts and then write a few longer ones.

Creating the Best Content

Adding content to your site alone is not enough. What is essential is that said content represents value. If it does not, then you might as well not bother.

So how do you ensure that the content on your site is top quality
and that it is good enough to make sure visitors want to keep returning and that they will consider buying from you?

Your aim is to provide value but what’s also important is that you do this in
the shortest time possible. This way, your blog post is an even higher value.

Why? Because for a free piece of writing, the only cost to the visitor is
time. The amount of time they spend reading your post is time out of their day and time they could have spent doing something else.
So if they manage to get all the same value from your blog post, but it takes them half the time to get it practically, they have gotten twice the value.

This is just as though they had purchased a product for half price that
provided all the same value as the full-price option.

This is true of all writing, so this should clarify you into the first hallmark of a good writer: brevity. Or rather not brevity so much as efficiency. A good writer will communicate what they need to say as quickly as possible, with no need for fancy wording or round-about sentences. If you want to make a sentence better, the best way to do this is to read through it and remove the superfluous words.

And this is especially true when it comes to the web in general and digital
marketing specifically.

Want to learn more?

I’m giving away the full course!!
Why?
Truthfully, I want your email address, BUT I don’t want to SPAM you!
(Seriously, I hate spam)!
I do want to keep you informed of upcoming courses, posts, and ideas in the future though.
I’m also looking for Guest Bloggers, and cross-post sharing ideas!
Shaunna

Niche, Keyword(s), and Jaaxy

by Shaunna Leclair | Apr 27, 2019 | Affiliate Marketing, Keyword, Niche, Online Opportunities

Niche, Keyword(s), and Jaaxy… understanding the Basics.

You want to create an online presence. Whether you want to open a store, do a Blog, create your own course(s), become an Affiliate Marketer, or ALL OF THE ABOVE… there are a few basics you will need.

2 of the most important ‘Needs’, are a Niche, and Keywords. Once those are in place, you will need a tool to optimize it all. That’s where Jaaxy comes in.

What is A NICHE?

Definition of a Niche:

a comfortable or suitable position in life or employment
relating to products, services, or interests that appeal to a small, specialized section of the population.

There are, literally, MILLIONS (if not Billions) of Niches out there. The most common:

jewelry
clothing/apparel
beauty
tech gear
the list is endless

Then you have Niches within Niches or Micro-Niches.

Why am I telling you this?

Most people think that Internet Marketing is too advanced, or specialized. They ‘can’t do it’, because of no ‘coding skills’, or computer ability.

Those days are gone. With building a Website, it’s now done for you, the hardest part now? How to choose a Niche, how to monetize it, and make it visible on Google, Bing, and Yahoo engines.

So HOW do I find a Niche?

What do you love doing?

What are your passions?

What do you know?

What do you want to learn?

If you can answer those questions, you will find a Niche. Just let the ideas flow. You may have 1 idea, or 100… the list can grow, and shrink, over time. It’s all up to you!

For example, I have 3 main Niches, at present.

The 1st niche is the one I know best and is still my passion. You can view it here if you wish:

MASSAGE ACADEMICS

My main purpose behind this site is Massage based (obviously), the education, the business of Massage, and so on. The site is being reconstructed at this point, please excuse ‘the mess’.

My 2nd Niche is one I am relaunching into. I have always had the drive to help people, and with Massage Therapy, I did. Over the years, I developed into a Life Coach as well, so now I am making it, another, focus of mine.

MINDSET180

You are currently on my 3rd Niche. Internet Marketing, or Affiliate Marketing. I am using my past knowledge, and education, to help others with the first two niches, and I want to show others just how SIMPLE Affiliate Marketing can be!

I will share with you one secret most Affiliate Marketing Platforms won’t tell you.

YOU WILL NOT GET RICH OVERNIGHT!!

It will take time, effort, and drive.

How soon will I, or can I make Money at it?

That is the most often asked question in the Community at Wealthy Affiliate. So, here’s another tidbit:

It depends on you!! Your time, your effort, and the drive to make it work.
Niche choice can also be a factor, but Google Rank is more in presentation and SEO

There are those that make money within a month, others longer

How Much Money will I make?

Hint: Please see the answers above.

There are those that are making a few bucks a month, others… the sky is the limit!

Wealthy Affiliate will NOT guarantee you an income.

They will give you a solid foundation on how to build it for yourself! Current Training, available is the accumulation of years of work and grows daily.

You will always find help, and support from the Community, and the founders Kyle and Carson. We have experts on everything!

How to videos
Finding your ‘spot’ on the internet
How to use Pinterest /Facebook/ and all Social Media
Learn how to become an Affiliate with Amazon, Click Bank, Commission Junction, and others!

Keyword(s):

According to the Dictionary:

a word that serves as a key, as to the meaning of another word, a sentence, passage, or the like.

Also, called catchword, or phrase.

Digital Technology. A word used to classify or organize digital content or to facilitate an online search for information

Well, that’s nice… but what is a keyword, or phrase? This is what search engines (Google, Bing, etc) look for to ‘rank’ your website/page/post. Where it shows up on the Internet, and how.

Confused? All of this is explained, within the Free portion of the training. As I am still ‘mastering’ the art of this section, I would like to invite you to check out the in-depth portion of this, as I don’t want to steer you in the wrong direction.

JAAXY

Jaaxy Lite (included with membership of Wealthy Affiliate), is by far the most comprehensive Keyword search available. By using Jaaxy, you can search Keywords, Niches, and Competition.

What Jaaxy can do for you:

Discover unique, hot, or low hanging fruit keywords for posts
Brainstorming Section
Alphabet Soup Technique
Helps you rank in Google, Bing, Yahoo Search Engines
Find the best Keywords, and phrases
Search niche options
Save lists for future
Affiliate opportunities within the search (ClickBank, CJ, ShareaSale, etc).
Helps you find available Domain names (.com /.org/ .net)

Any Questions? Comments?

Please leave them in the section below!!

Thank You,